Deep "integration": Use "culture" to promote "tourism" and comprehensively promote the deep development of the integration of arts and tourism.
In September 2018, the 2nd "China Baidi City" International Poetry Festival, planned and implemented by Chongqing Westart Cultural Industry Group, opened in Fengjie County.
In the design of the performance program, Westart Group invited the award-winning artists of the previous literary star contest to participate in the re-packaging of traditional crafts and created a program called "Yan Yu Dui" which reflects the heroic spirit of the boatman. Folk literature and art have given a deeper cultural meaning.
In the same year, under the recommendation of the Municipal Culture and Tourism Commission, Li Hongxiao, a folk artist from Dazu District, who won the second folk art star, made his debut in the performance stage of the second season of "Charming Chinatown" and appeared in the Dazu VS Chongzuo competition.
This time, the debut not only showed the style of folk art in Dazu District but also introduced the cultural tourism resources of Dazu District.
Being able to perform on behalf of his hometown is both an exciting and rare opportunity for Li Hongxiao.
Culture is the soul of tourism, and tourism is the carrier of culture. With the integration of “cultures and travels” becoming the trend of the times, the “literary stars” who represent the traditional folk art and literature have also gained more room for development.